Brunswick Aces - Australia
About Brunswick Aces
Brunswick Aces is Australia’s first dedicated non-alcoholic spirits brand, created to deliver a true cocktail experience without alcohol. Founded in Melbourne, the brand pioneered a new category of distilled, botanical beverages—referred to as “sapiir”—designed to replicate the complexity, aroma, and ritual of traditional spirits.
Crafted through individual botanical distillation and precise blending, Brunswick Aces products are engineered to perform in cocktails, offering structure and depth rather than sweetness. Unlike many alternatives, the brand focuses on delivering a true drinking experience, allowing consumers to participate fully in social occasions without compromise.
For bars, restaurants, and retailers, Brunswick Aces provides a highly functional, cocktail-ready solution—bridging the gap between traditional spirits and the growing demand for sophisticated, alcohol-free alternatives.
ESTABLISHED 2017
FOUNDERS Stephen Lawrence, Diana Abelardo, Dr Cameron Hunt
NON-ALC CATEGORY Non-Alcoholic Gin
NOTABLE Australia’s first non-alcoholic spirits brand; pioneered “sapiir” (distilled botanical spirits without alcohol); also launched Australia’s first dedicated non-alcoholic bar
WEBSITE https://brunswickaces.com
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Brunswick Aces Diamonds Sapiir Non-Alcoholic (Case-6)
Brunswick Aces - Australia
Description Brunswick Aces Diamonds Sapiir, our latest zero alcohol expression, is a citrus-forward blend of premium botanicals, perfect for when you’re looking for something fresh and... -
Brunswick Aces Spades Non-Alcoholic Spirit (Case-6)
Brunswick Aces - Australia
Description Brunswick Aces Spades Sapiir, our first zero alcohol expression, solves the dilemma of what to drink when you’re taking a break from alcohol. A delicious alternative to... -
Brunswick Aces Hearts Non-Alcoholic Spirit (Case-6)
Brunswick Aces - Australia
Description Brunswick Aces Hearts Sapiir, our second zero alcohol expression, provides more choice to gin fans faced with the dilemma of what to drink when you’re taking a break from...
FAQ - Brunswick Aces
What makes Brunswick Aces different from other non-alcoholic spirits brands?
Brunswick Aces distinguishes itself by focusing on true distillation of botanicals, rather than blending flavors or extracts. Each ingredient is distilled separately to capture its pure essence, then blended to create a balanced, complex profile designed for cocktails.
This results in a product that behaves more like a traditional spirit in mixed drinks.
Can Brunswick Aces replace gin in cocktails?
Yes—Brunswick Aces is designed to replicate the botanical profile and function of gin, making it suitable for cocktails such as:
- Gin & Tonic
- Negroni (with non-alcoholic vermouth)
- Tom Collins
- Spritz-style drinks
It allows bartenders to create familiar cocktails without alcohol while maintaining complexity.
Is Brunswick Aces suitable for retail environments?
Yes—Brunswick Aces performs well in retail due to:
- Clear gin alternative positioning
- Strong cocktail use case
- Premium packaging
It pairs well with tonic waters and cocktail kits for bundled merchandising.
What is “sapiir,” and how should it be understood?
“Sapiir” is Brunswick Aces’ term for its non-alcoholic distilled spirits. It reflects a category that sits between traditional spirits and botanical beverages—offering structure, aroma, and complexity without alcohol.
For operators, sapiir functions as a gin-style cocktail base, ideal for building classic drinks in a zero-proof format.
How does Brunswick Aces perform in a bar or restaurant program?
Brunswick Aces integrates seamlessly into cocktail programs:
- Works with standard bar techniques
- Minimal retraining required
- Compatible with existing mixers and garnishes
It is particularly effective in venues building dedicated zero-proof cocktail menus.
How can my business start ordering Brunswick Aces?
Businesses interested in carrying Brunswick Aces can apply for a wholesale account with Zepeim. Approved accounts gain access to Zepeim’s full catalog of premium non-alcoholic wines and beverages and receive support from a team specializing in the alcohol-free category.