Industry & Beverage Trends
Industry & Beverage Trends
Insights on the non-alcoholic beverage market
The alcohol-free category is moving fast. Here we share what we are seeing across restaurants, hotels, and retail — the brands gaining traction, how leading venues build non-alcoholic programs, and the trends shaping premium zero-proof. Written for buyers, beverage directors, and operators evaluating the category.
How Non-Alcoholic Beverage Fulfillment Works: A Brand's Guide
Order fulfillment is one of the most time-consuming parts of running a beverage brand — and non-alcoholic wine, spirits, and ready-to-drink products carry expectations that catch a lot of brands (and a lot of 3PLs) off guard. This is a plain guide to how fulfillment actually works for the category, and what separates a partner that gets it from one that treats your bottles like any other box.
The two halves of fulfillment
DTC and B2B are different jobs
Most beverage brands need both, an
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Jun 18th 2026
Frequently Asked Questions
About our insights & trends
How often does Zepeim publish new insights?
We publish regularly on non-alcoholic beverage trends, brand spotlights, and how hospitality and retail businesses are building zero-proof programs. New articles are added through the year as the category evolves.
Who are these articles written for?
Primarily for trade buyers — beverage directors, sommeliers, restaurant and hotel operators, and retail buyers evaluating the non-alcoholic category. The goal is practical insight you can apply to your own program, not consumer marketing.
Can I work with Zepeim on the brands covered here?
Yes. Many of the brands featured in these articles are part of our wholesale portfolio. If a product or producer interests you, register for a trade account and our team can help you bring it into your program.
Where can I learn how Zepeim works as a distributor?