Name: Lyre's Pink London Pink Gin Alternative (Case-6)
Brand: Lyre's - Australia
SKU: 528
Availability: OutOfStock

Product Description

Product Description

Lyre's Pink London (Pink Gin Alternative) is a premium non-alcoholic pink gin-style spirit featuring red berries, rosehip and juniper. Bright, floral and dry, crafted for refreshing pink gin cocktails. Part of Lyre's globally recognized range — the world's most awarded non-alcoholic spirits brand. Zepeim is the US wholesale distributor.

The one-lineRed berries and rosehip with floral notes and classic juniper, finishing dry and refreshing — a bright pink gin alternative.

Tasting tagsRaspberry · Rosehip · Strawberry— Lyre's flavor profile

<0.5% (non-alcoholic) — crafted from natural essences & extracts, never distilled from alcohol
Pink Gin Alternative — a faithful zero-proof stand-in for gin, made to be mixed
Core tier — a back-bar workhorse for zero-proof cocktail programs
Vegan · gluten-free — from the world's most awarded non-alcoholic spirits brand

What is Lyre's Pink London Pink Gin Alternative?

Lyre's Pink London is a premium non-alcoholic gin alternative — sold by the case for trade. Rather than removing alcohol from a finished spirit, Lyre's builds flavor from the ground up using natural essences, distillates and extracts, mirroring the aroma, depth and mouthfeel of a classic gin while staying <0.5% ABV. The result is vegan, gluten-free, and designed to be mixed 1:1 in the cocktails you already know. Zepeim is the proud US distributor.

Lyre's Pink London specifications

Style	Pink Gin Alternative (non-alcoholic gin)
Format	700ml (23.7 fl oz) bottle
Alcohol by volume	<0.5% (non-alcoholic)
Process	Crafted from natural essences, distillates & extracts (not distilled from alcohol)
Certifications	Vegan-Friendly, Gluten-Free
Storage	Store cool & dry; refrigerate after opening
Origin	Australia
Brand	Lyre's (est. 2019) · most awarded non-alcoholic spirits brand

What does Lyre's Pink London taste like?

Flavor profile

Red berries and rosehip with floral notes and classic juniper, finishing dry and refreshing. Generous rose, cherry and berry flavors with floral lift close dry with classic juniper character.

Bouquet

Red berries, rosehip and floral aromas layered over a clean juniper base.

How to serve it

Best served mixed — pour with premium lemonade or grapefruit soda for a pink gin-style highball; garnish with strawberries, mint and ruby grapefruit. Designed to be mixed, not sipped neat.

Cocktails to make

Pink Gin Fizz, pink G&T, summer spritz, floral highballs.

Ingredients

Water, Glucose Syrup, Natural Flavourings, Acidity Regulator (Citric Acid), Preservative (Potassium Sorbate E202, Sodium Benzoate E211), Stabiliser (Cellulose Gum E466), Allura Red Colour (E129).

Nutrition facts (per serving)

Serving basis	1 fl oz (30 ml)
Calories	~9 kcal
Sugar	0.3g
Carbohydrate	2.3g
Total fat	0g

About Lyre's

Lyre's Spirit Co., founded in Australia in 2019 by Mark Livings and Carl Hartmann, is the world's most awarded non-alcoholic spirits brand, distributed in more than 60 countries. Using advanced flavor engineering and food science, Lyre's recreates iconic spirits and cocktails with remarkable precision — no alcohol required. Zepeim distributes Lyre's across the United States, helping bars, restaurants, hotels and retailers build a complete zero-proof cocktail program from a single house.

Country	Australia
Founded	2019
Founders	Mark Livings & Carl Hartmann
Notable	Most awarded non-alcoholic spirits brand · 60+ countries

Downloads & resources

Trade resources for Lyre's — spec sheets, awards, tasting notes and brand imagery for your team.

Lyre's spec & tech sheets — Zepeim trade guide (PDF) 2026 Awards Tasting notes USA product images US & ANZ images

Where this sits in the range

Program level: where Lyre's Pink London sits in the range

01FoundationalEntry · where a program startsView this tier →

02 · you are hereCoreMedium · a serious back bar

03ReserveLuxury · the statementView this tier →

Round out the order

Complete the lineup

Lyre's is a whole back bar in one house — build gin, whiskey, rum, agave and aperitivo serves from a single brand.

Lyre's Aperitif Rosso Vermouth Alternative non-alcoholic

Same house · more spiritsAperitif RossoFruity and floral with bright citrus, blood orange, vanilla.

Lyre's Coffee Originale Coffee Liqueur Alternative non-alcoholic

Same house · more spiritsCoffee OriginaleBold espresso and roasted coffee with caramel, vanilla,.

Same house · more spiritsAmarettiNutty almond and marzipan with vanilla, peach and subtle.

Pour it as part of a fuller program

Across the menu

The strongest non-alc lists span types. Lyre's Pink London anchors the cocktail bar — round it out across the rest of the menu.

Sparkling · for the toastNon-alcoholic sparklingAdd a by-the-glass sparkling for celebrations and aperitivo.Browse sparkling →

RTD · for volume serviceReady-to-drink cansCovers poolside, events and grab-and-go service.Browse RTDs →

Spirits · the full barZero-proof spirits & mixersBuild the complete craft non-alcoholic cocktail program.Browse spirits →

Why buyers trust it

2019Lyre's founded; now the most awarded NA spirits brand

60+Countries where Lyre's is distributed

2016Zepeim importing non-alc into the US since

Buyer questions

Frequently asked questions

Is Lyre's Pink London alcohol-free?

It's non-alcoholic at <0.5% ABV — crafted from natural essences and extracts rather than distilled from alcohol, so it never contained meaningful alcohol in the first place.

How do I use it in cocktails?

Lyre's is built for 1:1 substitution, so your team can follow existing gin recipes with minimal change. Pink Gin Fizz, pink G&T, summer spritz, floral highballs.

Can I build a full back bar from one brand?

Yes — Lyre's spans gin, whiskey, rum, agave, vermouth, liqueurs and aperitivo, so you can run a complete zero-proof cocktail menu from a single house. Minimum order is a single mixed case across any brands.